Privacy Policy
Last updated: November 4, 2026
This Privacy Policy explains how Hernandez Insurance & Marketing, doing business as Family Forward Life ("we," "us," or "our"), collects, uses and protects your information when you visit familyforwardlife.com or communicate with us by phone, text message, email or chat.
Information we collect
- Information you give us: your name, phone number, email address, date of birth, state, beneficiary information, and details you share about your coverage needs.
- Communication records: messages, chats and call notes between you and us.
- Website data: basic technical information such as browser type, device, pages visited and IP address, collected through cookies and similar tools.
How we use your information
- To respond to your requests and provide insurance quotes and information
- To contact you by phone, text message or email about the services you asked about
- To help you apply for coverage with insurance carriers you choose
- To send appointment reminders, follow-ups and service updates
- To improve our website and services, and to meet legal and regulatory requirements
Text messaging and mobile information
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.
If you opt in to receive text messages from us, we use your mobile number only to send the messages you agreed to receive. You can opt out at any time by replying STOP. Reply HELP for help. Message frequency varies. Message and data rates may apply. See our Terms & Conditions for full text messaging terms.
How we share information
We do not sell your personal information. We may share information only:
- With insurance carriers, when you ask us to request a quote or submit an application on your behalf
- With service providers who help us run our business (such as our CRM, phone and texting providers), who may use it only to provide services to us
- When required by law, regulation, subpoena or to protect our rights
None of the sharing above includes text messaging originator opt-in data or consent, which will not be shared with any third parties.
How we protect your information
We use reasonable administrative, technical and physical safeguards to protect your information. No method of transmission or storage is 100% secure, but we work to keep your information safe.
Your choices
- Opt out of text messages at any time by replying STOP.
- Ask us to stop calling or emailing you by contacting us below.
- Request access to, correction of, or deletion of your personal information by contacting us below.
Children's privacy
Our services are intended for adults. We do not knowingly collect information from anyone under 18.
Changes to this policy
We may update this policy from time to time. The "Last updated" date above shows when it last changed.
Contact us
Hernandez Insurance & Marketing (Family Forward Life)
411 S Verde St, Flagstaff, AZ 86001
Phone: Call Now
Email: isaiah@familyforwardlife.com